launches a range of contract plans which put an end to high roaming and international call charges for voice and data. The new packages are designed to drive UK businesses with an international profile, to switch their main mobile voice and data contracts to Tru, and promises up to 80% savings on their bills in return.
Tru operates in over 220 countries worldwide and is the only mobile operator which includes minutes, voice and data across multiple countries in its bundles - this unique innovation saves users money virtually wherever they go.
Most mobile phone contracts are purchased on the basis of UK rates, however a review of total cost of ownership versus actual bills of international business customers in the UK reveals some stunning findings. Tru has created The three behaviour profiles shown below, these are representative of 'typical' profiles from Tru's investigation of real business bills from UK mobile network operators.
European sales director Employee of company European marketing
of a US based company with offices in manager
London & Europe.
- UK based - 4 days in US - 4 days per month
- 1 week each month in
US - 3 days in Europe - Two weeks a year
monthly in South Africa.
- Europe every other
month - Annual holiday in - Annual Holiday
- Annual visit to APAC. NB. No Tru
- Annual Caribbean Countries visited
70% saving vs UK MNOs* 45% saving vs UK 25% Saving vs. UK
Geraldine Wilson, CEO of Tru, said: "The rates are phenomenal and our ability to serve customers globally is unparalleled." She continued, "These bundles are a clear statement of intent. If you operate internationally, we want your business: switch to Tru."
Tru pricing bundles save you money pretty much wherever you go, and include:
WITHIN TRU COUNTRIES Over 90% savings
- 10p per MB v GBP6 (O2), GBP3 (Vodafone), GBP5.50 (Orange)
- Over 50% savings on international calls from home
- Bundles offering great domestic rates
- Unlimited free email access for BlackBerry customers within Tru Countries
- Our bundles include Euro minutes that work in 30 countries
- Elsewhere you still make savings averaging 30%
Local numbers for Tru Countries
- Tru is the only mobile operator to offer multiple mobile numbers on a single phone. Users can add local numbers for any or all of the Tru network countries. Contacts abroad can reach you without having to foot international call charges (whether you're at home or abroad) so business conversations are never cut short. All numbers are always active and Tru's Smart Caller ID cleverly presents the number that's local to the person being called.
Tru - New Pricing
PLAN PRICE TRUVOICE TRU DATA TRU EUROVOICE DETAILS
(Mins) (MB) SMS (Mins)
Essential GBP20* 100 100 0 50 Includes 2
numbers- a UK
Elite 500 GBP50* 500 500 500 100 number plus an
Elite GBP80* 1,000 1 GB 1,000 200 additional
1,000 number for an
Elite GBP140* 2,000 2 GB 2,000 500 alternative Tru
Tru customers are also able to buy additional data bundles usable across the entire Tru Network, as well as European voice minutes spanning 30 countries.
Tru for Business Elite packages are also available with BlackBerry. Both BlackBerry Enterprise Server and the BlackBerry Internet Service are available to customers.