Fonality announces the launch of its “Turn it In/Turn it Up” trade-in program, providing small and mid-size businesses with a cost-effective solution to upgrade their business communications capabilities. Through this program, SMBs can trade their outdated, legacy phone systems for fair market value and receive credit toward Fonality’s cloud-based Unified Communications, VoIP and contact center solutions.

Specifically designed for SMBs, Fonality’s six-time award-winning communications solutions are simple to use, easy to manage and affordable to deploy. The company’s cloud-based solutions deliver Fortune 500 features without the costly hardware, infrastructure or lengthy implementation cycles associated with legacy on-premise IP systems. Productivity-enhancing features, such as unified messaging with email, secure chat and Microsoft Outlook contact integration, are combined with audio conferencing, photo caller ID, visual voicemail, email/text, ring-back and on-the-fly call recording. Fonality solutions start at a cost of $30 per user per month, which includes calls, and offer a total cost of ownership up to 50 percent less than legacy phone solutions.

New Fonality customers can experience substantial productivity gains, as a recent Webtorials “State-of-the-Market” report indicated that Unified Communications can help SMBs regain hours of lost employee productivity each week. Fonality Heads Up Display is an award-winning UC platform that connects phones, desktops and important business applications into a single, user-friendly interface.

The “Turn it In/Turn it Up” program is designed to valuate trade-in inventory according to brand, model, quantity and quality. To qualify for the program, all equipment must be in working order, without damage beyond normal wear and tear. Legacy solutions from Cisco, Avaya, Shoretel, Mitel, Nortel, NEC, Panasonic, Fujitsu and Siemens are eligible and additional competitive displacement offers may be available.

In partnership with a leading buyer for used telephony equipment, the seller will receive account credit to apply to a new Fonality solution within 30 days of the buyer’s point of receipt. The “Turn it In/Turn it Up” program also facilitates environmentally responsible recycling, refurbishment or disposal of used equipment.